LAFC TO HOST NEWEST OLYMPIC SPORT GRAND PRIX RUGBY SEVENS AT BANC OF CALIFORNIA STADIUM

The Seven-Year Partnership Will Bring One Of The World’s Fastest Growing Sports To The Heart Of Los Angeles

FOR IMMEDIATE RELEASE (download the full press release here)

Los Angeles, Calif., (April 4th, 2017)—The Los Angeles Football Club (LAFC) today announced it will be the official host of the new Olympic sport Rugby Sevens, expanding the international sports landscape in Los Angeles for years to come. Partnering with Grand Prix Network LLC (GPN) and GPN's exclusively sanctioned partner and Olympic member USA Rugby, LAFC's Banc of California [NYSE:BANC] Stadium will be the permanent home of the Grand Prix Rugby "$1M Champion Sevens,” the world’s richest Rugby Sevens championship in history.

(CNN) US RUGBY IS ON THE RISE: SHOULD THE NFL BE WORRIED?

Rugby is not a threat to the great sport of American football", but RFL Chairman William Tatham warned, "NFL owners might worry they lose out on the opportunity to own their NFL major market's franchise in America's first exclusively sanctioned professional rugby league, the Grand Prix Rugby Football League (RFL)".

Article by Gary Morley and Alex Thomas, CNN - The rise of Rugby in America took another step forward this month as Las Vegas welcomed record crowds to its international tournament for the seventh year in a row. But, aside from the 80,000-plus fans attending across the three days, there was another significant barometer of the game's hopes of cracking the lucrative US sports market.

RUGBY 7'S IN LAS VEGAS

Las Vegas | March 3-5
by Martin Nethercutt, McCartney Multimedia, Inc.

We had a great time watching the Rugby 7's event at Sam Boyd Stadium in Las Vegas, with over 30,000 people in attendance. We enjoyed the show where most of the Rugby playing nations were represented. The great thing about the 7's is that it is "short attention span theater." The games are 15 minutes each, two halves at 7 minutes and 1 minute break in between. So, if you missed a game, not to worry, the next one is right around the corner. From Pacific Islanders like Samoa, Fiji, Australia and New Zealand, to the European countries and of course Canada and the U.S., this is what makes this tournament so colorful and fan friendly. Graciously hosted by Bill Tatham (Owner, Grand Prix Rugby), we had Sam Boyd Stadium tower seating, great company, food and drinks. This sport is definitely on the rise in the US, and we consider ourselves lucky to be part of something new and fresh in the world of sports.

GRAND PRIX RUGBY ENGAGES RUGBY INTERNATIONAL MARKETING AS AGENCY OF RECORD

SAN FRANCISCO – Grand Prix Rugby (GPR), a San Francisco-based company, today announced an exclusive agency of record agreement with Rugby International Marketing (RIM), expanding GPR’s sanctioning relationship with RIM parent USA Rugby (USAR).

New York-based RIM was created by USA Rugby in 2015 as a for-profit entity to commercialize its and third parties’ marketing rights for the sport of rugby. RIM will now assist GPR to secure corporate partners and make the inaugural Grand Prix Sevens Tournament in the U.S. a commercial success. On the heels of rugby sevens’ successful debut in the Rio Summer Olympic Games, GPR will be launching its new international sevens competition in 2017, featuring top teams from around the world. 

“Timing may be everything,” said GPR Chairman William Tatham, Esq. “Between W Partners, RIM, and USA Rugby, we are blessed to partner with incredibly forward-thinking and strategic partners to help take Grand Prix Rugby to the marketplace.”

“We are pleased to be working with Grand Prix Rugby as its agency of record,” said RIM Chairman Chad Keck. “Rugby sevens has grown massively in awareness and popularity in the U.S., and as the leading rights holder for the game of rugby in America we are uniquely positioned to support GPR and W Partners in attracting sponsors for their events.” 

The official sanction from USA Rugby, which was recently extended to 2024, grants GPR the exclusive right to own, operate and globally broadcast professional rugby sevens matches, leagues or tournaments in the United States. 

 

About Grand Prix Entertainment

Grand Prix Entertainment is the parent company to Grand Prix Rugby, and a diversified multi-media production and distribution company that owns and manages sports, entertainment and gaming properties, including U.S. Exclusive Sanction and License Rights for both professional USA Rugby Sevens, and professional USA Volleyball men and women’s indoor volleyball. For more information, please visit www.grandprixentertainment.com.
 

 About USA Rugby

Established in 1975, USA Rugby is the governing body for the sport of rugby in America and a Full Sport Member of the United States Olympic Committee. Currently headquartered in Boulder, Colorado, USA Rugby is charged with developing the game on all levels and has more than 120,000 active members, with more than 35,000 playing collegiate rugby and 35,000 playing senior club rugby. USA Rugby oversees four national teams, multiple collegiate and high school All-American sides, and an emerging Olympic development pathway for elite athletes. It also hosts more than 30 national playoff and championship events each year as a service to its members, and will be the host union for the 2018 Rugby World Cup Sevens in the San Francisco Bay Area. Visit www.usarugby.org for more information.
 

About Rugby International Marketing
Created by USA Rugby in 2015, Rugby International Marketing is a unique 'for profit' commercial entity tasked with representing USA Rugby's commercial rights and developing new revenue streams to fund the game. The mission of Rugby International Marketing is to provide attractive financial returns to USA Rugby and its minority shareholders by utilizing third-party capital in an entrepreneurially driven, for-profit company. Among the properties represented by RIM are the USA men's and women's national teams, the Americas Rugby Championship, Grand Prix Rugby and the 2018 Rugby World Cup Sevens. Minority investors in RIM include the England Rugby Football Union and CSM Sport and Entertainment.
 

About CSM
CSM is a global leader in the business of sport and entertainment and is part of Chime Communications. CSM is active in every major sport world-class services from strategy to execution. The organization is made up of market-leading specialists that operate on every continent with over 800 people across 26 offices in 19 countries.

CSM has been at the heart of rugby since the beginning of the professional era and has worked across every region and major property in the sport. CSM has planned and activated alongside some of the sport's most notable sponsors, including HSBC, Adidas, AIG and Dover Men+Care. Additionally, the agency represents some of the best players in the world, including Dan Carter, Kieran Read and Sergio Parisse.
 

About W Partners

W Partners is a sales and marketing agency headquartered in Chicago, Illinois. Focused on partnership development in the sports, entertainment and culinary industries, W Partners assists rights holders in revenue optimization through consulting and sales practices across media, partnership and licensing.  W Partners mission is to create “Winning Partnerships” for both properties and their strategic media and sponsorship partners. For more information, please contact Taylor Dvorak at taylor@wpartnersus.com.

 

Shawn Gentry

Creative Director with over 20 years of experience managing multidisciplinary creative
projects in the fields of Consumer Products, eCommerce, Entertainment, and Finance.
Seasoned Brand Builder, from concept through execution. Presenter with the ability
to create clear dynamic messages that align with new trends in design, marketing, and technology. Communicator with the proven ability to lead, inspire and direct teams, create project documentation, and develop strong marketing messages.

USA RUGBY EXTENDS DEAL WITH GRAND PRIX, NEW TOURNAMENT IN WORKS

USA Rugby and Grand Prix extend their U.S. Exclusive Sanction and License Agreement through 2024 to take advantage of rugby sevens debut in the Rio Games as a springboard to grow the sport in the U.S. 

Shawn Gentry

Creative Director with over 20 years of experience managing multidisciplinary creative
projects in the fields of Consumer Products, eCommerce, Entertainment, and Finance.
Seasoned Brand Builder, from concept through execution. Presenter with the ability
to create clear dynamic messages that align with new trends in design, marketing, and technology. Communicator with the proven ability to lead, inspire and direct teams, create project documentation, and develop strong marketing messages.

GRAND PRIX AND USA RUGBY EXTEND EXCLUSIVELY SANCTIONED RIGHTS THROUGH 2024

The U.S. Exclusive Sanction grants Grand Prix the exclusive right to own, operate and globally broadcast USA Rugby sanctioned professional rugby sevens matches, leagues or tournaments. Unparalleled in global sports, these exclusive rights provide Grand Prix competitive advantages and protections never before held by a new sports league. 

Shawn Gentry

Creative Director with over 20 years of experience managing multidisciplinary creative
projects in the fields of Consumer Products, eCommerce, Entertainment, and Finance.
Seasoned Brand Builder, from concept through execution. Presenter with the ability
to create clear dynamic messages that align with new trends in design, marketing, and technology. Communicator with the proven ability to lead, inspire and direct teams, create project documentation, and develop strong marketing messages.

GRAND PRIX'S PARTNER, USA RUGBY

USA Rugby is a member of both the U.S. Olympic Committee and World Rugby. USA Rugby competes in the record-breaking HSBC World Rugby Sevens Series. USA Rugby hosts the HSBC’s USA Sevens which sold a record 81,138 tickets in 2016, broadcast live on NBC and televised globally in over 400 million homes and 147 countries.

Shawn Gentry

Creative Director with over 20 years of experience managing multidisciplinary creative
projects in the fields of Consumer Products, eCommerce, Entertainment, and Finance.
Seasoned Brand Builder, from concept through execution. Presenter with the ability
to create clear dynamic messages that align with new trends in design, marketing, and technology. Communicator with the proven ability to lead, inspire and direct teams, create project documentation, and develop strong marketing messages.

GRAND PRIX CONTINUES MOVE TOWARDS PROFESSIONAL RUGBY 7S WITH ACQUISITION OF AR7S

Grand Prix who own the rights to professional rugby 7s in the USA have acquired American Rugby 7s who in the

Shawn Gentry

Creative Director with over 20 years of experience managing multidisciplinary creative
projects in the fields of Consumer Products, eCommerce, Entertainment, and Finance.
Seasoned Brand Builder, from concept through execution. Presenter with the ability
to create clear dynamic messages that align with new trends in design, marketing, and technology. Communicator with the proven ability to lead, inspire and direct teams, create project documentation, and develop strong marketing messages.